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Measuring Success & ROI

How to Measure Success with AI Customer Support

Christopher Boerger avatar
Written by Christopher Boerger
Updated over 2 months ago

Key Metrics We Track

After implementation, we help you measure the impact of your AI-powered support. Here are the metrics that matter most.

Resolution Metrics

AI Resolution Rate Percentage of conversations fully resolved by AI without human intervention. Our target: 40-51%.

First Response Time How quickly customers get their first response. AI typically responds in under 30 seconds.

Average Handle Time Total time from first message to resolution. AI reduces this significantly for common queries.

Customer Satisfaction

CSAT Score Customer satisfaction rating after conversations. Track separately for AI and human interactions.

Customer Effort Score How easy it was for customers to get help. Lower effort = happier customers.

Efficiency Metrics

Conversations Per Agent How many conversations your human team handles. Should decrease as AI handles more.

Cost Per Conversation Total support cost divided by conversations. Should decrease over time.

Escalation Rate Percentage of AI conversations that require human intervention. Monitor and optimize.

Business Impact

Support Cost Savings Direct savings from reduced staffing needs and faster resolutions.

Customer Retention Track whether improved support correlates with better retention.

Revenue Impact Measure conversions from support interactions and proactive engagement.

Typical Results

Within 30 days:

  • 20-30% of queries resolved by AI

  • 50% reduction in first response time

  • Team bandwidth freed for complex issues

Within 90 days:

  • 40-51% AI resolution rate

  • Measurable cost savings

  • Improved customer satisfaction scores

Within 6 months:

  • Full ROI realization

  • Optimized workflows

  • Scalable support infrastructure

How We Report

During your 3-month optimization retainer, we provide:

  • Weekly performance snapshots

  • Monthly detailed reports

  • Quarterly business reviews

  • Recommendations for improvement

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